Improve Digital, Europeís leading Sell Side Platform (SSP), empowers premium publishers to take control of all their advertising inventory. Over 50 online publishers use Improve Digitalís technology to increase their ad revenues from both premium and non-premium channels. Our technology gives the publisher full control of their own live auction, business rules and valuable analytics and insight tools that enable them to trade with their buying partners more effectively. The publisher platform works in real-time across multiple channels including ad networks, exchanges, Real Time Bidding (RTB) partners and agency trading desks.
Besides offering high performing technology, Improve Digital is known for its local expertise, local service and local demand side connections in each country.
Last year, the company achieved revenue growth of more than 400 percent and grew its team from 15 to 60 people working now in various European locations.
Improve Digital was established in 2008 as a private initiative company and is based in Amsterdam. We have sales offices in Hamburg, Munich, London, Madrid and Paris and plans to open more.
The company is a member of prestigious IAB and AOP European Advertising and respectively Publishing associations.