2014 TiE50 Company Profile

Company: Capillary Technologies
Location: 800 W. El Camino Real, Suite 180, Mountain View, CA, USA - 94040
Website: http://www.capillarytech.com


Capillary provides easy-to-use, high-ROI cloud software solutions that empower retail businesses to engage intelligently with their customers in real time through mobile, social media, online and in-store channels. The company’s vision is to build new category of insights-based Customer Engagement Management (CEM) solutions that helps brands bring the focus back on the consumers against a product centric approach. 

The company’s co-founders focused on the fast growing mobile and retail industry by providing businesses in emerging economies affordable access to state-of-the-art customer relationship, clienteling and loyalty management technology. By emphasizing paperless mobile technology, real-time analytics and consumer engagement, marketing lifecycle automation and sophisticated, innovative intelligence that surpass capabilities of much larger and more expensive CEM solutions, Capillary quickly attracted the attention of large global retail brands — and venture capital. 

Rapid growth has enabled the company to build out a complete, end-to-end SaaS CEM platform, encompassing customer engagement, clienteling, loyalty, customer analytics and a social CRM suite. 

Capillary now serves over 150 major global brands, including Pizza Hut, Puma, T.M. Lewin, Benetton, Courts and KFC, across 10,000+ stores and over 75 million consumer interactions.

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